So why is it that so few women decide to pursue a career as a magician? I mean I can understand back in the days of witch hunting that women would by burned at the stake for practicing magic. But those days are long gone so is it something about magic that women are not interested in? I personally don't get why having an X chromosome would deter anyone from performing magic.
What are a couple of advantages and disadvantages to being a female magician?
Disadvantage: Most every magic book is written from a mans perspective, and the clothing to hide a dove or other objects just doesn't work with a women's clothing like it would for a man in a suit jacket.
Advantage: As long as your good at magic and you have a likeable personality, you will be an instant star because your a minority.
Disadvantage: You basically need to be a model as well as a female magician, female singers have the same problem. So you really need to be comfortable in your own skin. You also need to be a great public speaker, it's not easy performing on stage. Many can perform closeup magic, but they have an extremely tough time once they step on a stage in front of a large audience.
Advantage: You always see super skinny models performing as magicians assistance, well for a female magician wouldn't it be amazing to see her saw a man in half? That would be a lot more impressive considering a muscular dude is much bigger!
Advantage: Unlike other entertainment fields such as actresses, where women typically make significantly less money. A female magician can charge whatever she feels her magic is worth. This is true for Male Magicians as well...you don't have to follow any guidelines for your pricing. You choose what your price is and it's up to you to decide whether to negotiate that price up or down based on clients needs.
My daughter Parker (age 11) is an aspiring magician and this is a very important topic for her to understand as she will face some challenges but it also presents her with a tremendous opportunity especially considering she is also a child magician!
Here are a few female magicians you might want to check out:
The Amazing Allison - Mentalist - https://youtu.be/kwX4ZamL9mk
Jade - https://youtu.be/NN8ozkEKXZQ
Jen Kramer: https://youtu.be/jqveVcGryMA
Lizzy Caplan: not a magician but she plays one in the movie (Now You See Me 2)
Alyson Hannigan: also not a magician but a great host for Penn & Teller: Fool Us
One of my favorite women in to learn from is a Candaian Magician by the name of Ekaterina. She has a YouTube Channel where she does magic trick reviews, which are GREAT! Magicians need to know before they buy a new trick if it's going to be something that fits their style, can it be performed from all angles, is it a novice, intermediate, or advanced magic trick, how long does it take to reset, is the gimmick well constructed, etc. Ekaterina has hundreds of these videos with so much information and I frequently watch her posts.
Here's a little Biography about Ekaterina:
Ekaterina was born in Moscow, and developed an early interest in the Circus and the Entertainment Industry. When Ekaterina was eight years old, she immigrated to Quebec, and learned French and English. Beginning at the age ten, she began juggling balls and clubs, and later discovered her true passion when she received access to magic through the Internet. She purchased magic DVD's, practiced every day for hours on end, and soon began to perform in public.
Specializing in the art of card manipulation, often referred to as "flourishing", Ekaterina gained respect from other magicians for her skill, her flair and for making it look so easy. Ekaterina soon met with veteran magicians from around the world, who graciously helped her develop her career in show business, increase her venues and invitations to perform, and expand her expertise and wide variety of skills in the fine art of performing magic.
Today, Ekaterina is considered a rare and exotic female magician
by her peers, who loves her audience and makes sure that each person is left delighted and breathless. Ekaterina believes the true secret of magic is not about how good you are, but about how you make people feel. Moreover, she touches thousands of people with her magic through her web site and through online videos on Youtube. In addition to being a magician, Ekaterina is a professional
fashion model, and as CEO of her expanding firm, is responsible for many jobs, including Marketing, Event Management, developing an online educational series, and every now and then, International Relations.
So I have purchased some music on itunes so that makes it my property and I can then use that any way I please right? WRONG! Just because you buy the music does not give you the right to then profit from that music. This can get you into some major legal issues if the artist who created that music decided to sue you for using their intellectual property without permission. Now the chances of that happening for a local performer is pretty unlikely, but if your performing for Major Corporations, or in front of large audiences, then it's probably in your best interest to only use Royalty Free music for your promotional materials and for your stage performances.
Finding the right music for your promo reel, your stage show, or even your YouTube Videos is no easy process. Regardless of if it's royalty free, or not it requires a tremendous amount of searching and planning to pick just the right music. However, I can't even begin to tell you how difficult it is to find royalty free music. Not to mention to cost per song is EXTREMELY outrageous, but you are buying the rights to that music to use however you wish so it is an investment into your business.
Here are some websites I have found that sell Royalty Free Music:
Be aware though that it will be like trying to find a needle in a haystack, as you search for hours upon hours until you finally come across exactly what you are looking for.
As a magician it's critical that the music you pick be dynamic and it needs to enhance the performance to captivate your audiences attention and make them intrigued and on the edge of their seat. Picking the wrong music can not only deter a potential client, but it can kill your chances of ever seeing a standing ovation!
Rich Ferguson is a magician and a professional prankster, he has a YouTube channel where he has a ton of videos that all have music which he gets from www.StockMusicMarket.com to help him in hes content creation. The music Ferguson finds must not create any problems not only with YouTube, but also with TV Stations as most will require you to provide release notices in order for them to air your videos. Many of the videos Ferguson creates go viral, and if the music were not royalty free then he wouldn't be able to have those videos played thus it would prevent him from being able to grow his business, as well as his number of followers on his channel. Not to mention the copyright claims that are avoided by simply using royalty free music is simply unfathomable! Rick Ferguson has been a guest on Ellen, The Today Show, & The Tonight Show with Jay Leno, and many more!
-Aaron Clark (The Amazing Ziggy)
As a magician you have to be prepared at any moment to perform a magic trick for a spectator...it never fails, where ever I go I am asked to perform a trick. I'm sure this has a great deal to do with having my business plastered all over the sides of my car promoting my business. So it is to be expected, but I personally have to carry 3 tricks with me where ever I go. Why 3? Well because the first will blow the spectators mind, and of course they are going to say can I see something else. But I have to carry a third for when you meet a potential client and you really need to seal the deal. I will say this is a big issue for my wife considering she is looking forward to spending quality time with me when I'm not working and suddenly I'm approached by a random stranger who wants to see magic. This is always like walking a tight rope as I have to be super careful about when I go ahead and show them a trick, or when I turn them away as I need to focus on my family. I will tell you one of the absolute worst scenarios was we were having dinner as a family and we were all holding hands, heads bowed, and I was saying grace aloud to bless the food to the nourishment of our bodies. We were seated outside near where my car was parked and midway thru my prayer I am interrupted by someone who wants me to show them a magic trick. I could tell my wife was ready to go off on them, so I politely declined and said that I was with my family and we were in the middle of saying grace so it wasn't the best time. Now I can tell you I really had to hold my tongue there as I too wanted to really tell that person how rude they were, but I just asked myself what would Jesus do and I remained calm, giving them the benefit of the doubt that maybe they just didn't notice that we were praying.
I will say having a working knowledge of knowing how to use everyday objects that are pretty much always at an arms reach is very helpful to perform magic on the fly. I can't count the number of times I've been somewhere in a bathing suit by the pool, or at the beach, etc. where someone hears me talking about magic and wants me to perform a trick for them. And I can say majority of the time I will put on a quick show for them and even if I don't have a business card with me I find a way to make sure they know how to get in touch with me. I usually ask them for their business card, so I have a way to contact them, and I do this for anyone I meet who I think might make a great potential client, giving them my card is great, but having theirs is way better! Another way I get their info is when they want to take a photo with me, I ask them if they will text me that photo. Then I have their cell phone number so later I can text them my website and contact info.
There are a lot of great ways to communicate with your clients and potential clients, but I have found that about 90% of the time by texting with my clients I'm able to have a closer relationship with them to where they actually get to know me as a person more so than just a magician they want to hire.
I would love to know what techniques other magician use to communicate with their clients that works the best for them. Do you like using Facebook Messenger? Email? Text? Facetime? Skype? Zoom? or do you prefer to just call them on the phone?
So how do you prepare for when you're not prepared? What tricks do other magicians have as their go to close-up magic trick for fooling an audience when your not working?
Troy Von Scheibner who is a magician in the U.K. wrote a great article titled:
10 things no one tells you about being a magician.
Clean fingernails are essential and you will be poor for many years. Troy explains why the life of a magician is not always magic.
1. You will be the most popular and hounded person at any party
Everyone is compelled to ask to see a trick as soon as you say ‘I’m a magician’. Then, once you show one person a trick, it's scary how it spreads like a virus – then everyone knows you’re a magician and you have to do tricks all night. Obviously getting into magic you want to show people tricks, but sometimes you just want to chill.
2. You never leave the house empty handed
I’m always prepared, especially these days. People see me on TV so they’re like, ‘You’re that guy, show me something’. I might borrow an object off them, but I’ll always have a pack of cards on me. I guess if you’re a doctor you probably get it as well, like ‘I’ve got this thing…’ or if you’re a comedian: ‘Tell us a joke!’ It’s an occupational hazard.
3. Good breath and clean fingernails are essential
I spent years being a resident magician in restaurants, and people take hygiene very seriously. When you come in quite close to someone and you have dirty hands, they won’t enjoy the magic as much because they’re too busy looking at how grubby your fingernails are. And if you’re talking close to someone, you don’t want your breath to be kicking – you need to make sure that’s in check.
4. It’s the Wild West out there for budding magicians
It’s a competitive industry. I guess a lot of people keep a lot of stuff to themselves, and even though it’s a niche market it’s tough to get work. It’s like any industry, really – you get people that genuinely want to help you out, and then you get some that don’t want you to succeed and be better than them. They want the work, the money, the contacts and don’t really want to share that.
5. Most of the money you make will go back into buying playing cards
Cards can be a magician’s number-one prop, especially a close up magician. [When performing] I’m giving people packs of cards to shuffle, I’m ripping cards up, and when people shuffle cards they get all adventurous and drop them on the floor. I need them in a certain condition, so when I’m doing a performance I might go through two packs. They’re not cheap, so it’s better to buy in bulk than a pack at a time.
6. Social skills are crucial
A lot of magicians tend to be quite awkward and a bit socially inept because they’ve spent so many hours practising in front of the mirror, so when you have to go out and show people it can be quite daunting. Good social skills help you connect with people better, and if people like you they’ll automatically like what you do.
7. The Magic Circle is no joke
It has its own headquarters situated in a quiet, mysterious place where you wouldn’t expect it, and inside it looks amazing. If you want to become a member there are two ways: if you’re more a theorist than a performer, you can do a dissertation. The other way is a practical examination – you’ve got to perform in front of 12 judges who are big members of the Circle. I did my first audition at 18 and got membership. I never really went to the meetings – they were always on a Monday night and I’d be busy at gigs, but it’s just nice to be able to say I’m part of the Magic Circle. What’s the Christmas party like? Magical.
8. Building a reputation takes time, for no money
I had to do a lot of free stuff to get my name out there. I made loads of business cards and just handed them out, and I had to prostitute myself a bit, like ‘Let me show you this’, even if people didn’t want to see it. You’ve got to play it smart – If you perform in a nice restaurant you might get famous people in there, or people that work in newspapers or TV, so you’ve got to make the most of every table and blow them away.
9. It won’t happen overnight
Magicians have to do magic for 10 or 20 years before they get to the point where they’re like, ‘I’m ready’. I did magic for 10 years prior to getting my first series, and I don’t think you could do a TV show after just a year or two in magic. Writing a great song might take you five minutes, and if you sing it beautifully and it resonates with someone – it’s a hit. It’s one thing learning the magic, but it's another thing being a performer, especially on TV.
10. You’ll need a thick skin
Magic is like a religion. You get people that truly believe and no explanation is necessary, but then you get the people think it’s a load of bollocks. I like to cater for the people who think it’s bollocks, because I’ve been doing this now for so many years. This is my career, my livelihood, my passion, and what I do for the people on the streets is exactly what you’re seeing at home. There’s no other thing that’s happening, I can actually do these things. For it to be dismissed as a camera trick is frustrating, but that’s what comes with it.
If you don't know about Troy I highly recommend you checking him out, his magic is legit amazing!
-Aaron Clark (The Amazing Ziggy)
I never knew how vastly different the entertainment industry could be until I decided to relocate. I always told my wife that I could perform magic anywhere in the world and if she ever wanted to relocate I would do it. Well I didn't really think that day would ever come but 4 years ago it did, she wanted to move to Georgia. It was probably at the worst time, but none the less it was what she wanted and I held true to my word and we moved from our home in Salem, Virginia. The market in the Roanoke Valley was so different than it is in Metro Atlanta. I assumed there would be a lot more gigs and more competition, but I had no clue that the types of events would change. For example: In Virginia a HUGE market which was a major source of income for my business was after proms. The after prom parties were a way to keep high school kids safe on prom night by offering them entertainment that lasted all night long. This kept them off the streets, away from drugs and alcohol, and was a highlight for a memorable day. The after proms were put on by the PTA's for each school which were funded by on going fundraisers throughout the entire school year. It took an entire year of planning on their part as they incorporate a tremendous amount of entertainment crammed into an all night bash. There would have entertainment that would include: inflatable and interactive games, obstacle courses, slides, bungee runs, velcro walls, rock climbing walls, carnival games, DJ services, karaoke, casino games, caricature artists, face painters, balloon artists, stilt walkers, jugglers, airbrush tattoo art, fortune telling, concessions, and of course my magic and illusions show. When I lived in Virginia these were all services that I offered. I wanted to be a one stop shop for everything my client would need for anything they needed for any type of event.
So after moving to Georgia I assumed I would be able to promote my business the same way and I would just pickup new clients all around Atlanta with such a diversified type of entertainment business...well I was wrong! I now know why I was wrong too. You see I was in a small region in South Western Virginia, where there was very little competition, so I set the standard for the entertainment industry in that area...I also set the price range, as well as the expectations for the clients. So Atlanta already has an established entertainment industry and what I offer is NOT what they want...but why wouldn't the clients want to be able to get all their entertainment from one vendor? The reason is because they hadn't ever done it that way so it's a mindset, they are use to calling 10 different vendors that specialize in that one area of expertise. You see when you hire someone who specializes in that one area your are getting a professional, or in the clients eyes the best of the best! But if you hire someone who does such a wide variety they feel that the service can't possibly be as good. This was a hard lesson for me to learn but it was important for me and I'm much happier in my entertainment business now that I have decided my focus, or specialty is Magic...more specifically, Stage Magic. I love being in front of an audience showcasing my talent and that is why I chose to make this my career.
So I suppose the reason I am saying all this is to make you aware of the fact that before you relocate you really need to do some industry research and learn how the area will be different so you can the best game plan for your marketing strategy.
A great author few folks outside the magic world know about is Darwin Ortiz. In his book Strong Magic, Ortiz talks about the difference between good magic vs. bad magic. One of the strongest criticisms you can receive is not from a Layman but from other Magicians.
You have to understand that magic must have a purpose. When you choose to become a magician, you are pursuing to entertaining an audience. During this pursuit you will learn plenty of tricks, unique methods, and lots of inside lingo that only we magicians understand. Which if you have ever seen Penn & Teller on their TV Show Fool Us, then you will totally know what I mean but magicians lingo. There will come a day in your magic career that you will make friends and acquaintances with other magicians. Some of these other magicians may be more or less or more talented than you. Regardless at this point on your performance path, one of two things will happen. Your magic will change, to either be more about deceiving other magicians, magicians who already know the majority of the basic tricks. Your tricks get increasingly complicated and complex, and as a result, more entertaining to magicians who understand the different levels of skill needed to perform the tricks. However the problem with this is your tricks will get less and less entertaining to the general public. The general public doesn't understand how much effort you have invested into doing your incredible slight of hand vs. making a handful of sponge balls appear from a single ball. To the layman simplicity is best, because those fancy card shuffles merely make the trick more confusing, and give them more reasons to be a skeptic.
The second path is to improve your showmanship. You may, as someone like Darwin Ortiz did, become an incredibly talented and proficient magician, but you aim your magic towards the general public. A handful of basic deceits wrapped in a great story does more to entertain the general public than all of the fancy moves strung together incoherently. Why do magicians like Ortiz or other magicians choose this path? It’s where the money is. Magicians are entertainers and thus catering only to magicians caters to a group that historically isn’t terribly wealthy. The general public offers much more opportunity.
What does this have to do with marketing? If you read books about marketing, google about Search Engine Optimization, or learn about social media for businesses, and you risk starting to play into the marketing magic to other marketers and NOT to the general public.
The antidote to both avoiding magic for magicians and marketing for marketers is the same. Are you ready?...Write this down: PRACTICE!
Magicians you need to practice for live audiences, you need to give away what you do for a short period of time when you are learning. The real world experience you will gain is so far better than any experience you can learn in front of a mirror or from friends and family who give you bias criticism. Once what your practicing has become a talent that is when you can make money doing it. You’ll find that a handful of basic techniques performed flawlessly with great showmanship will win you audiences on the magic stage, and a handful of basic marketing techniques performed flawlessly with great content and stories will make you successful in your business.
I highly recommend a pod cast by Ken Kelly & Julian Mather on this subject:
Here's some details from their website:
If you’re a working magician, the Magician Business Podcast is filled with actionable tips and hard earned wisdom straight from the mouths of your successful peers. If you’re serious about your own professional development as a magician (we are) then the Magician Business training courses might be just the thing you need to take you to the next level. Got an entrepreneurial streak running through you? We run partnerships to develop new products that improve the income and well being of magicians and their families.
-Aaron Clark (The Amazing Ziggy)
If you have ever seen the Food Network TV Show: Cupcake Wars then you will know who Justin Willman is. Justin Willman is not only a TV Show Host, he is also a magician & comedian known for his regular appearances on The Tonight Show, Ellen, Conan, and @Midnight. His debut comedy/magic special Sleight of Mouth premiered earlier this year on Comedy Central to rave reviews. The L.A. Times called him, "A new breed of comic who's making magic cool again for grown-ups. " Playboy dubbed him, "The freshest and funniest magician working today." Time Out says his live show, "Has to be seen to be disbelieved."
Justin was born in St. Louis, lives in Los Angeles, and does not own a rabbit. You may have seen the viral video of Justin and his newlywed wife Jillian Sipkins, when Jillian appears to make Justin levitate during their first dance as husband and wife. Now this is exactly the kind of relationship everyone think of when they imagine a magician and their spouse. A loving magical relationship where they both enjoy magic and they try to outdo one another on a regular basis. Well that's not my life! Not even close! Now don't get me wrong, I love my wife with all my heart and soul...but you see I've been fascinated with magic since I was a child and I have spent my life learning every day new magic tricks, studying other magicians, and trying to always be open minded to learning new and better ways to perform my illusions to enhance my performance. So the hard part for me is I don't have someone to share my ideas with, my wife HATES magic. If I even bring up the topic of magic she is frustrated and annoyed by it...considering this is how I make a living, you would think maybe she might want to pay attention and help give constructive criticism. But no sadly that doesn't happen either, if by chance I do catch her in the right mood to where she will give me some advise it is usually filled with eye-rolling, making fun of me, or talking about how corny or lame the trick or my jokes are. I don't let this discourage me one bit though, as I have a daughter, "Parker" and she LOVES magic and she gives me all the constructive criticism I need. Not to mention, it helps Parker and I bond as a father and daughter should. It also teaches Parker the tricks of the trade, that hopefully one day she will master for herself. She has already begun performing stage illusions with me, and we are putting together her very own show as well. What I do love is that my wife does conceal her magic hatred when it comes to our daughter. She will give very good feedback for her...so it's just me! I guess after 12 years of marriage I have just come to understand that it's not something my wife will ever enjoy, even if it's how food gets to our table. Now one thing that Justin Willman and I do have in common, is that both he and I are married to photographers who are extremely talented. That I must say is a true blessing, and I'm sure Justin would agree it's awesome having a wife that can take your photo shoots for you.
-Aaron Clark (The Amazing Ziggy)
So I was watching Jimmy Fallon and his guest speaker was Aaron Paul who discusses how we failed miserably when trying to do a magic trick for Tom Cruise and J.J. Abrams. Turns out that J.J. Abrams is a huge fan of magic which I must say is kind of amazing and I could only dream that maybe one day I might be able to perform a show for him! So it turns out that he gets a lot of his mystery ideas from the fact that as a young boy he purchased a "Mystery Box" of magic from a magic store in New York. The $15 Mystery box contained $50 worth of magic and J.J. Never opened the box and to this day it is still a Mystery as to what is inside. He considers this a constant source of inspiration as it always sits on his shelf.
I am such a fan on the TV Show Lost, I have the entire series and have watched it from beginning to end on numerous occasions! There is a direct connection between how TV Magicians view performing magic and how directors & producers in the film industry are able to work their magic. J.J. Abrams discusses this point exactly during his TED talk in 2007. He talks about during the filming of Mission Impossible 3 there is a scene where Tom Cruise has a gun that gets put into his nose by the "Bad Guy" a British Actor. But during the shoot Tom says that the gun is really hurting his nose. So J.J. thought of his mystery box and decided he needed to shoot the scene in a different way, so that it wouldn't hurt Cruise's nose any longer but they could continue take after take until they got it right. J.J. thinking outside of the box decided that the hand holding the gun could actually be Tom's hand in which case Tom would know how much pressure up his nostril would be enough but not too much. Looking at the shot you would NEVER know if J.J. hadn't told us. It comes across to the TED audience like a scene from Magicians Secrets Finally Revealed. It just goes to show how J.J. really understands TV Magic, and this is a great example of why J.J. has been so successful in his career. So if you ever get to read this J.J. I hope you will consider hiring me to perform magic for you, it would be an honor!
-Aaron Clark (aka. The Amazing Ziggy)
I talk a lot about niche markets and the importance of finding your own but I haven't went into depth on how to create a niche market for yourself. You see finding the right target audience for your entertainment is not an easy thing to determine for most magicians. You really have to first determine what type of magic you want to perform: Stage Illusions, Close-up Magic, Comedy Magic, a Variety Act, etc.. Once you know this it will certainly help you narrow down the options for who your will want to hire you. There is one person who comes to mind who has really struck gold on creating a market for himself and that is Brian Brushwood. If you have ever seen the FX TV Show or his YouTube Channel called Scam School then you have seen Brian Brushwood. I can't say enough amazing things about how impressed I am by Brian's creativity with dominating the college age market. Brian's premise for Scam School is having a weekly show dedicated to teaching you tricks to impress your friends, scam your way in to free drinks and just be all around interesting! Brian Brushwood teaches you everything from card tricks to fire eating and everything in between.
So for 10 plus years Brian's focus has been on the college market, which has put him in front of some impressive size crowds over the course of his career with his live stage show. I can tell you that it was because of Brian Brushwood that inspired me to learn circus side show acts, especially with how to fire eat. Which also inspired me to learn all about fire breathing, fire juggling, fire poi, and pretty much anything to do with fire performing. Even still more recently I took a class from the worlds best fire eater from all the way Down Under in Australia, the amazing Shade Flamewater. Shade also has a great deal of respect for Brushwood and all he has done to teach fire eating in a safe and professional manner for people all around the world who watch his video or anyone how has read his book: The Professional's Guide to Fire Eating.
The amount of information that Brian has shared in his lifetime is simply incredible, he has made his career by becoming a teacher of magic, and circus performance acts, thru and incredible outlet with scam school. Majority of the people watching don't even realize the amount of skill and talent that Brian has. They are just wanting to learn a cool trick they can impress their friends with but Brian is actually sharing with them some really clever techniques that entertainers and magicians use to fool their spectators. Brian just puts a twist on it by doing it in a bar environment, so that you can then do the same and possibly get free drinks from a bar tender or patrons around the bar.
The number of awards that Brian has received is absolutely incredible and I can say that I am very grateful for all the Brian has done and continues to do. I will always be a huge fan, keep up the good work Brushwood! You Rock!
-Aaron Clark (The Amazing Ziggy)
I can barely contain my excitement for the Atlanta Harvest of Magic 2016, brought to you by the one and only Ken Scott! I was so disappointed that I couldn't make it to the show in 2015. So I made it my goal to make sure I can attend this years event. I am so looking forward to the connections that I will make, and lessons in the art of magic that I will learn. After 17 years I can't believe this will be my very first convention! I just never wanted to turn down work to go to a convention...or more accurately I didn't want to risk turning down work, because I am the bread winner for my family. I have to make sure I am making enough money to pay all the bills for my stay at home wife, and 3 kids. But finally I have decided that the connections that I can make will be more valuable than any event that I may turn away during those 3 days. I pray that by attending the Atlanta Harvest of Magic that God will bless me to be able to further my career as a magician. I moved to Georgia 4 and a half years ago and the one key thing that has helped me more than anything else in that time was the connections I have made, so I am certain that this will become a tremendous blessing. Of the guests that will be speaking/performing I can tell you the one that I am most excited to meet is Justin Flom. I am such a big fan, and he has certainly been an inspiration to my own career. My enthusiasm for Justin intensified on a personal level after seeing his latest testimony on youtube when he was speaking with Brock Gill about growing up with a father who was a magician and how he compares that to having a personal relationship with Jesus is such a great story!
Crowne Plaza near Hartsfield Airport
Crowne Plaza 1325 Virgina Ave. Atlanta, GA
1-843-760-5839 / 1-888-233-9527
Here is a schedule for the 3 Days:
Thursday - Sept 29th, 2016
1:00 -8:00 - Magic Shop Alley Open
2:00 - Harry Allen
4:00 - Brent Braun
Enjoy the Dealers and/or Dinner
7:00 - 7:15 - One Minute Dealer Demo
7:15 - Everyone buying from the dealers will get raffle tickets for prizes Thursday night.
8:00 - An Evening with Nick Lewin
10:00 - The Amazing Justin Flom Show/lecture/talk
Friday - Sept 30th, 2016
9:00 - 1:00 - Dealers open
9:30 - Suzanne The Magician
11:00 - Ken Scott Live School show (kids from school are coming to hotel)
1:30 - The Incredible Jeff Hobson: Lecture
3:00 - 6:00 - Dealers open - Go visit and buy from our Magic Dealers
7:00 - An Intimate Evening With Eugene Burger
9:00 - Closeup show in two different rooms. Performers will rotate.
11:30 - The Cast from The Illusionists will stop by to hang out and talk about the show
Saturday - Oct 1st, 2016
9:00 - 1:00 - Dealers open
9:30 - Robert Moreland
11:00 - Kostya Kimlat
Enjoy the Dealers and Lunch
2:00 - Martin Lewis
3:00 - 6:00 - Dealers open
4:00 - Gustavo Riley
8:00 - The BIG GALA show Your badge is your ticket.
If you need to buy more tickets lets us know.
****Subject to Change ******
I have had such joy performing for youth ministries in churches all over the US. It's a wonderful experience being able the share my personal testimony of how I came to know Christ with children and teens. Although, my real pleasure is from sharing my magical talents as a Gospel Illusionist where I present biblical stories and truths thru stories that inspires and motivate today's youth.
A parent is not the only relationship a child needs. If you are a parent, I am sure that you have experienced moments where you have spoken words of truth to your children, only to have what you say go in one ear and out the other. Then you may be caught of guard when they come home one day from school, church, or even from a summer camp only to have your child tell you about something they learned. As it turns out what they have learned while away from home is something you had repeated to them dozens of times before.
As a parent you will learn that it is so critically important to allow other adults that we trust to speak biblical wisdom to our children. It's all about how it is said and the timing that in their lives that they are hearing the message. Even if the message is identical, having a slightly different way of telling it may allow the message to finally stick with our children.
It's is a pure blessing to be able to have a church family that can instill God's wisdom and truth into our children’s lives that reinforce what we as parents are telling them at home. You see, children crave and desire approval from adults who are not their parents. This is something that can’t be done in the large group setting, and this is where the phrase "it takes a village to raise a child" derives from. When examining the partnerships required during the maturation of our youth. Our “village” has never been more necessary than it is today. We live in a face-paced, instant information, and pressure-packed world. Today’s children are faced with a myriad of both challenges and opportunities. Navigating parenthood can be a daunting undertaking – partnerships and supports are welcome and necessary to prepare our students for tomorrow.
It's important to place your children in an environment where they can build strong and safe relationships with adults that share a like-mind. You are creating a path for them to grow in their faith through the investment of others which is priceless in a child’s life.
The "Village" working together to raise today's youth elevates our community as a whole which is something parents can’t do alone. Kids need other adults to confirm, affirm and approve their life, which they simply crave it. Kids need to hear the voice of other people in their lives. It is difficult for parents to provide this for their children without the partnership of a church, and a life group. When a church takes the time to have well-trained small group leaders in your child's life, they are providing us as parents the access to spiritual formation for our kids that is truly difficult for us to do on our own.
Elevate your community with your church to maximize the potential families that can grow in their faith. I encourage you to Lead a small group for your church and be that voice that other children beside your own need to hear. Take charge in youth ministry, the children will thank you!
-Aaron Clark (The Amazing Ziggy)
The first key to earning top dollar as a performing magician is to know that it is conceivable and not just a fantasy. There are many famous & not-so famous magicians, illusionists and mentalists around the world who make a six-figure incomes. Plenty of these are working professional magicians who perform regularly in mid-level and high-level markets, and are more likely than not, making a six-figure income. Every successful magician needs to have their own approach to their business and brand, this will typically leverage on their talent, geographical location, and their connections (after all it's always who you know that can really help get you to the top.)
Lets focus in on making money for professional performing magicians, when doing so it comes down to two ways for you to make more money as an entertainer.
1. Perform for more gigs
2. Get paid more at each gig.
I recommend anyone reading: “Why Some Magic Acts Can Charge 10 Times More Than Others” or “The Showbiz Master Plan”.
Besides a fundamental change in a magicians approach to becoming a successful entertainer what is truly needed are three things:
1.) YOUR SERVICE:
Successful magicians have don't have just good shows they must have A GREAT SHOW! If not, they would not be able to sustain their success. Even if their marketing was the very best, ultimately their service has to be outstanding. Marketing can help promote and sell a show but the same marketing can also kill a bad show. If a bad show is promoted with great marketing, but is ultimately proven to be sub par by an UN-enthused audience, you can bet that magicians will not be booked again, and word travels fast! So work on a consistent high quality services before anything else.
2.) YOUR TRACK RECORD:
Successful entertainers must have a proven track record over time. Sure, everyone has a bad gig every now and again...but most of the time the audience doesn't even know you messed up. That's is if you are a talented magician then you have an way out of any conflict. A Magician needs to have multiple outs planned for any scenario that could go wrong during a performance. The key however is that successful entertainers will have many more good shows than bad ones. You have to build a portfolio of satisfied repeat clients, successful projects, and meaningful milestones. It's important to know that it will take a long time to reach a successful level. But with patience, hard work, dedication you can and will persevere.
3.) ELIMINATING YOUR COMPETITION:
All successful entertainers identify a niche market(s) they can excel and succeed in, which creates a market for yourself so you don't have anyone competing against you. It's critical that a magicians focus on being ONLY A MAGICIAN, not a magician for all occasions, and NOT a jack-of-all-trade entertainer. It's of key importance to focus on ONE talent and master that one talent, in one or no more than two specific markets within that field. No one can be good at everything, and even if you think you are, your clients won't believe what you say. After all seeing is believing and just hearing you say that your good at everything, doesn't make a believer out of your potential client. It’s important to be conscious of your businesses perception, because if you’re not, someone else will create that perception for you, which will become your reality. Things aren’t always what they seem, marketers and magicians rely on this fact to make you see things – the way they want you too. Artists do this as well.
You may have seen Julian Beever’s amazing pavement drawings. He utilizes the Trompe l’oeil technique, which means “trick the eye” in French. He uses his drawing stills to create a perception. Like an optical illusion, our mind attempts to fill in the details of something it either thinks it already knows, or doesn’t quite understand. This works out fine, when that’s the intention – momentarily letting our world be shaped for fun. But wandering through life, letting others create your perceptions, can lead to a disaster, especially if it is with your business.
It's also important to be reactive to the market over time and expand or search for new markets when you have outgrown the market you are in. This could be in the form of:
-Expanding into the same market outside your area
-Expanding into other related markets within your area
-Expanding into other related markets outside your area
Identify a market that you can dominate and that has value. Finding a way to be different is very important for a magician, because we all basically do the same things. But it is our personalities that set us apart, we also have to find an audience that we cater to. One way to focus on a target audience is by creating a niche market. For example: a magician who has certainly created a unique brand for himself that is one of the best dove magicians in the business. He has set himself way apart from all the other magicians. He as done this by being himself and making his brand a huge part of his image. I am referring the Dan Sperry of course. Dan completely gets the importance of appealing to a niche market, now a lot of other magicians think negatively of Dan because his image is so extreme, but what is so genius about Dan is that he isn't fake...he is true to himself. He loves the goth look, and it's who he is on and off the stage, he's not pretending. But his slogan however is something of controversy: "Magic No Longer Sucks!" Well its a bold statement for him to make, it's slightly offensive, and borderline demeaning toward other magicians. But it's a statement that I feel is justified for one reason, his magic doesn't suck! Dan is an extremely talented magician and he can come across as a little cocky or arrogant with a statement like that, but hey hater's are gonna hate right? So the bottom line is if he backs up what he says then really, who cares! I have learned a great deal from Dan Sperry and I highly recommend other magicians follow his lead because knows how to market better than any other magician I have seen!
“One can perceive me only with his limited vision. A droplet can't perceive the extent of the ocean."
My Name is Aaron Clark and I'm know as The Amazing Ziggy. I've been a Professional Magician for over 20 years performing all over the US and internationally, but mostly for events on the east coast in the Atlanta Area.